Category: Ongoing Support, Strategic Planning
Long-term relationship encompassing product management, strategic planning and new product development.
Julia Garvey made a significant contribution to Rising Stars business. She consistently demonstrates an ability to think strategically and has contributed to not only marketing planning discussions but also to higher level business planning.
Andrea Carr, Founder, Rising Stars
Rising Stars is one of the great education publishing success stories. Founded by Andrea Carr in 2002, Rising Stars quickly grew to be the leading independent primary publisher in the UK, particularly in the areas of assessment and SATs revision.
Julia worked with Andrea over a six year period managing the flagship Rising Stars Assessment and Achieve product lines, with responsibility for marketing strategy and implementation. Following a lean-startup model before it was even trendy, we used test-measure-iterate to build highly successful and profitable marketing campaigns selling products off the page into schools.
Rising Stars was acquired by Hodder Education in 2015.More projects